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~ 27/09/10

A Dutch clothing company that is known to specialise in its designer urban clothing range conceived G-Star Raw in 1989. The fashionable and innovation use of Denim by G Star has made the brand to showcase its creativity at prestigious fashion events such as New York Fashion Week in 2009 where actors Alan Cumming and Heather Graham were spotted wearing classic G-Star dark denim.

G-Star mens jeans influenced by military clothing

With its international success, the company changed its name from Gap Star to G-Star. G-Star RAW, the brand got a name for itself by focusing on using RAW denim which is the unwashed and untreated denim that most jeans start out as. This has been the source of much of the brands success. The men’s range for G-Star jeans are highly influenced by military clothing and as you must have noticed, many of their designs are based on vintage military apparel collection with zipped arm pocked on jackets, mobile pockets on trousers and innovative pocket designs on most of their jeans.

G-Star has the leading edge for producing sustainable products and minimizing their impact on the environment.

When it comes to men’s designer clothing, G-Star Raw’s uncompromising and innovative look stands apart from many other brands and has won them many fans in markets across the world. The company’s main focus is to strongly emphasis sourcing of quality materials that produce sustainable products and minimizing their impact on the environment. If you are one of the G-Star clothing fans, then I must share this online resource with you that stock the best of all G-Star varieties and designs. Check out the very co uk website.

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